Privacy Policy

Last updated: March 2026

Venus Blood Services respects your privacy and is committed to protecting information relating to your use of this website.

This Privacy Policy explains how information may be processed when you visit this website.

This policy is prepared in accordance with:

  • UK General Data Protection Regulation (UK GDPR)

  • Data Protection Act 2018

  • Privacy and Electronic Communications Regulations (PECR)


1. Who We Are

This website is operated by:

Venus Blood Services
Rochester, Kent
United Kingdom

If you have questions about this Privacy Policy, you may contact the business using the contact details provided on this website.


2. Personal Data Collected by This Website

This website does not collect personal data directly from visitors.

The website:

• does not contain contact forms
• does not allow user registration or accounts
• does not request personal information through the website

Visitors can browse the website without submitting personal data.


3. Website Analytics

This website uses Google Analytics, integrated through the Google Site Kit plugin for WordPress, to understand how visitors interact with the website and to improve website performance.

Google Analytics may automatically collect certain information about website usage, including:

  • pages visited

  • time spent on pages

  • device and browser information

  • approximate geographic location

  • referring websites or search engines

This information is collected in aggregated and anonymised form and is used solely for website performance and analytics purposes.

Google may process this data on its own servers in accordance with its privacy policies.

Further information can be found here:

https://policies.google.com/privacy


4. Cookies

This website may use cookies through Google Analytics to collect standard internet log information and visitor behaviour information.

Cookies are small text files stored on your device that help websites analyse how visitors interact with the site.

You can control or disable cookies through your browser settings.

More information about cookies can be found at:

https://www.allaboutcookies.org


5. Google Site Kit

This website uses Google Site Kit, a WordPress plugin that integrates Google services such as:

  • Google Analytics

  • Google Search Console

These services help monitor website performance, search visibility and visitor interactions.

Data processed through these services is governed by Google’s privacy policies.


6. Yoast SEO

This website uses the Yoast SEO plugin to optimise website content for search engines.

Yoast SEO operates within the website’s content management system and does not collect or process personal data from website visitors.


7. External Links

This website may contain links to external websites.

Once you leave this website, the privacy practices of those websites are governed by their own privacy policies.

Venus Blood Services is not responsible for the privacy practices of external websites.


8. Data Security

Although this website does not collect personal data directly, reasonable measures are taken to maintain the security and integrity of the website.


9. Your Data Protection Rights

Under UK data protection law, individuals have rights regarding their personal data, including:

  • the right to access

  • the right to rectification

  • the right to erasure

  • the right to restrict processing

  • the right to object to processing

  • the right to data portability

Because this website does not collect personal data directly, these rights will generally not apply through this website itself.


10. Regulatory Authority

If you have concerns about how personal data is handled, you have the right to contact the UK supervisory authority:

Information Commissioner’s Office (ICO)
https://ico.org.uk


11. Changes to This Policy

This Privacy Policy may be updated periodically to reflect changes to the website or legal requirements.

The most recent version will always be available on this page.

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